London—Nextlaw Labs, the innovative legal tech venture development company launched by Dentons, today announced its investment in AI-powered expertise finding platform, ProFinda. The deal was closed through Nextlaw Labs' investment fund, Nextlaw Ventures.

"The difficulty of matching the best subject matter expert with clients' needs is a longstanding pain point in all professional services but specifically in the legal industry," said Dan Jansen, CEO, Nextlaw Labs. "ProFinda has developed a solution to this problem that is faster and smarter than any other, and we believe the applications for this technology in a law firm environment are tremendous."

ProFinda’s artificial intelligence engine builds an entire map of all the skills, knowledge, connections and expertise available across a company, providing a single view of an organisation’s talent pool. ProFinda then enables employees, through matching algorithms, to find expertise, create high-performing teams and match subject matter experts to projects and clients in real time – driving utilisation and productivity. ProFinda also includes an optional reward and recognition module to further encourage the sharing of knowledge and skills.

Since launching in 2011, award-winning technology platform ProFinda has been featured at The White House and Davos and has users in 1,160 cities globally. ProFinda has also secured strategic partnerships across a number of professional services organisations, including PwC, KPMG, Slalom, Deloitte and many more.

“Nextlaw Labs’ investment is a massive endorsement of ProFinda’s position in the professional services market,” said Roger Gorman, CEO, ProFinda. “We’re thrilled to build on this incredible partnership to continually deliver our fast-paced roadmap of new features and technology.”

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