Paris, New York—An international team from global law firm Dentons represented Los Angeles-based startup Scalefast in its successful US$22 million Series B financing round, to expand its team, geographic footprint and product offerings and further support existing and new customers.

Scalefast seeks to help brands simplify direct-to-consumer ecommerce. Founded six years ago by three French entrepreneurs, it has expanded its operations to El Segundo, California, Paris, and Madrid. Scalefast works with European investors such as Crédit Mutuel Equity and Adara Ventures, two of the investors that participated in the Series B. Xplorer Capital, Stereo Capital, FJLabs, Benhamou Global Ventures, and other early stage investors also participated in the round.

“Our vision has always been that brands should deliver a perfect eCommerce experience directly to the consumer, not intermediaries. As brands have had to adapt quickly to a new reality over the past few months, the need for rapid digital transformation that allows retailers and brands much needed flexibility to scale has never been more critical,” said Nicolas Stehlé, CEO of Scalefast. “With Dentons’ support on this latest fundraising, we are able to uniquely position Scalefast to provide the necessary tools for a flawless direct-to-consumer experience unhindered by third-parties.”

David Masson, the lead partner on the deal, who has been advising the startup since its creation, said, “This financing round is an important step for Scalefast and a demonstration on how Dentons can support clients in taking their growth ambitions to the next level.”

New York partner Ilan Katz, who advised Scalefast on both its Series A and Series B Rounds, said, “That we were able to achieve a successful and oversubscribed Series B financing in the face of the global pandemic is a testament to the talent and dedication of Nicolas and his management team, and to the close collaboration with Dentons’ legal advisors.”

Scalefast, which saw 200% growth year-over-year in 2019, received Red Herring’s 2019 Top 100 North America award, and was included in both Inc. 5000’s list of fastest growing companies, and the Deloitte Technology Fast 500.

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